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News: Trunk Club Announces Greater range of Sizes available for Men and Women






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Trunk Club, a men’s and women’s personal styling service, understands there is no universal fit when it comes to style, trends and people. In fact, a recent poll conducted by Trunk Club revealed 46 percent of women admit they struggle with size fit issues, regardless of whether they wear plus, petite, or straight sizes.*

To directly address this issue, Trunk Club has invested in an intensive training program for its stylists and an improved selection of on-trend, size-inclusive inventory for both men and women.

“We want to provide all men and women with an experience and clothing that leaves them feeling confident no matter their size or style preference,” said Linda Bartman, chief marketing officer at Trunk Club. “We’ve armed our stylists with a comprehensive assortment of quality brands, industry-best training, and people-centric technology to enable them to find the right clothes for each person. Whether a customer wears straight, plus, petite, or big and tall sizes, our expert stylists can find them perfect pieces to help them feel confident in their clothes.”

Trunk Club has found that shoppers know what styles they want but struggle to master sizing and fit. Most people believe they know their size, but when they work with a stylist, they opt for alternate sizes to better flatter their figure.

“Each of our stylists goes through a rigorous three month training to understand how to best serve our customers in all size categories,” added Tara Nesser, director of sales training at Trunk Club. “Additionally, they’re trained on cut variations by brand to understand how that relates to fit, style, body type, and emerging trends for men and women.”

Trunk Club now offers an array of inventory in all women’s size categories from 0-16, 00P-12P, 14W-24W, 1X-3X, and XS-XXL along with men’s straight and big and tall sizing.

New brands being carried with a full range of sizes at Trunk Club include:

Petite: NYDJ, Nic & Zoe, Caslon, Wit & wisdom Apparel, Vince Camuto Sportswear, Eliza J, Topshop
Plus: Paige, Slink Jeans, Sejour, Rebel Wilson, Nic & Zoe, good American, Vince Camuto
Big and tall: AG, Bonobos, BOSS, Levi’s

My Take

We have no complaints about Trunk Club adding more sizes to its line-up and beefing up training for its stylists. That can only mean better things for the Trunk Club community of stylists and customers.

I did chuckle a bit when I read that Trunk Club conducted a survey to find out that women struggle with fitting issues, though! Hopefully that survey was a confirmation of what they already knew — and not a surprise. Can you imagine? A shocked exec calls an emergency meeting: “Guys, guess what?? Women have trouble finding clothes that fit!!” and then, the silence of minds being blown fills the room.

Honestly, what I’d really love to see someday are collections designed for body shapes, like apples, pears, and the like. We can dream, right?

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